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Knowledge-based marketing [electronic resource] : the twenty-first century competitive edge / Ian Chaston.

by Chaston, Ian | ProQuest (Firm).

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: London ; Thousand Oaks, Calif. : SAGE, 2004Online access: Click to View Availability: No items available.

New marketing strategies [electronic resource] : evolving flexible processes to fit market circumstances / Ian Chaston.

by Chaston, Ian | ProQuest (Firm).

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: London : Thousand Oaks, Calif. : Sage Publications, 1999Online access: Click to View Availability: No items available.

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