Involving customers in new service development [electronic resource] / editors, Bo Edvardsson ... [et al.].

Contributor(s): Edvardsson, Bo, 1952- | ProQuest (Firm)Material type: TextTextSeries: Series on technology management ; v. 11Publication details: London : Hackensack, NJ ; London : Imperial College Press ; Distributed by World Scientific Publishing Co., c2006Description: viii, 323 p. : illSubject(s): New products -- Management | Customer relations | Service industries -- Management | Creative ability in businessGenre/Form: Electronic books.DDC classification: 658.5/75 LOC classification: HF5415.153 | .I586 2006Online resources: Click to View
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Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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