Normal view MARC view ISBD view

Marketing research / David A. Aaker, V. Kumar, George S. Day.

By: Aaker, David AContributor(s): Kumar, V | Day, George SMaterial type: Text

TextPublication details: New York : Wiley , c1995Edition: 5th edDescription: xvi, 782 pISBN: 9780471552543; 0471552542Subject(s): Marketing research | Marketing researchDDC classification: 658.83 AAK LOC classification: HF5415.2 | .A14 1995

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings ( 1 )
Title notes ( 1 )
Comments ( 0 )

Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
BOOK	RELIANCE PJ Library	658.83 AAK (Browse shelf (Opens below))	Available		015521

Total holds: 0

Browsing RELIANCE shelves, Shelving location: PJ Library Close shelf browser (Hides shelf browser)

Previous								Next
Previous	658.82 SHI Integrated marketing communications in advertising and promotion /	658.827 GIL Brand warriors	658.83 AAK Marketing Research (5th Edition)	658.83 AAK Marketing research	658.83 CHI Marketing Research	658.83 CHI Marketing Research	658.83 CHI Marketing Research	Next

Includes index.

There are no comments on this title.

to post a comment.