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Contemporary selling building relationships, creating value /

Johnston, Mark W.

Contemporary selling building relationships, creating value / [electronic resource] Mark W. Johnston and Greg W. Marshall. - 4th ed. - New York ; Oxfordshire, England : Routledge, c2013. - 1 online resource (xxii, 411 p.) : col. ill., photograph.

Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

ISBN: 9780203120965 (electronic bk.)

Subjects--Topical Terms:
Selling.
Relationship marketing.
Customer relations.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: HF5438.25 / .J655 2013

Dewey Class. No.: 658.85

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