Race appeal [electronic resource] : how candidates invoke race in U.S. political campaigns / Charlton D. McIlwain, Stephen M. Caliendo.

By: McIlwain, Charlton D, 1971-Contributor(s): Caliendo, Stephen M, 1971- | ProQuest (Firm)Material type: TextTextPublication details: Philadelphia : Temple University Press, 2011Description: xi, 258 p. : illISBN: 9781439902776 (electronic bk.)Subject(s): Political campaigns -- United States | Elections -- United States | United States -- Politics and government -- 2001-2009 | United States -- Race relations -- Political aspectsGenre/Form: Electronic books.DDC classification: 324.708900973 LOC classification: JK2281 | .M372 2011Online resources: Click to View
Contents:
Producing race appeal : the political ads of white and minority candidates -- The advantages and disadvantages of deploying racist appeals among black and white voters -- Neither black nor white : the fruitless appeal to racial authenticity -- Competing novelties : how newspapers frame the election campaigns of Blacks, Latinos, and Asian Americans -- Racializing immigration policy : issue ads in the 2006 election -- Harold Ford Jr., Mel Martinez, and Artur Davis : case studies in racially framed news -- Barack Obama, race-based appeals, and the 2008 presidential election.
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Includes bibliographical references (p. [239]-247) and index.

Producing race appeal : the political ads of white and minority candidates -- The advantages and disadvantages of deploying racist appeals among black and white voters -- Neither black nor white : the fruitless appeal to racial authenticity -- Competing novelties : how newspapers frame the election campaigns of Blacks, Latinos, and Asian Americans -- Racializing immigration policy : issue ads in the 2006 election -- Harold Ford Jr., Mel Martinez, and Artur Davis : case studies in racially framed news -- Barack Obama, race-based appeals, and the 2008 presidential election.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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