Marketing management in Asia [electronic resource] / edited by Stan Paliwoda, Tim Andrews, and Junsong Chen.

Contributor(s): Paliwoda, Stanley J | Andrews, Tim G, 1968- | Chen, Junsong, 1975- | ProQuest (Firm)Material type: TextTextSeries: Routledge studies in international business and the world economy ; 55Publication details: New York : Routledge, 2013Edition: 1st edDescription: vii, 189 p. : illISBN: 9780203117484 (electronic bk.)Subject(s): Marketing -- Management | Marketing -- Asia -- Case studiesGenre/Form: Electronic books.DDC classification: 658.80095 LOC classification: HF5415.13 | .M3527 2013Online resources: Click to View
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Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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