Advertising, promotion, and supplemental aspects of integrated marketing communications Terence A. Shimp

By: Terence A. ShimpMaterial type: TextTextPublication details: Fort Worth Dryden Press 1997Edition: 4thISBN: 9780030103520DDC classification: 658.82
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Item type Current library Call number Status Date due Barcode Item holds
BOOK BOOK IACT
PJ Library
658.82 (Browse shelf (Opens below)) Available IACT0384
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