The she spot [electronic resource] : why women are the market for changing the world--and how to reach them / Lisa Witter and Lisa Chen ; foreword by Gary Hirshberg.
Material type: TextPublication details: San Francisco : Berrett-Koehler Publishers, c2008Edition: 1st edDescription: xxiii, 187 pSubject(s): Women consumers -- United States | Social marketing -- United States | Women in nonprofit organizations -- United StatesGenre/Form: Electronic books.DDC classification: 658.8/34082 LOC classification: HF5415.332.W66 | W577 2008Online resources: Click to ViewNo physical items for this record
"A BK business book."
Includes bibliographical references (p. 157-168) and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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