Marketing information products and services [electronic resource] : a primer for librarians and information professionals / editors, Abhinandan K. Jain ... [et al.].
Material type: TextPublication details: Ottawa : New Delhi : International Development Research Centre ; Tata McGraw-Hill Pub. Co., c1999Description: xix, 462 p. : illSubject(s): Information services -- Marketing | Information resources -- Marketing | Marketing -- ManagementGenre/Form: Electronic books.DDC classification: 025.5/2/0688 LOC classification: HF5415.124 | .M375 1999Online resources: Click to ViewNo physical items for this record
Includes bibliographical references.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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