Big data in practice : how 45 successful companies used big data analytics to deliver extraordinary results / Bernard Marr.

By: Marr, Bernard [author.]Material type: TextTextPublisher: West Sussex, United Kingdom : Wiley, 2016Description: 1 online resource (xi, 308 pages)Content type: text Media type: computer Carrier type: online resourceISBN: 9781119231417Subject(s): Consumer behavior | Strategic planning | Big dataGenre/Form: Electronic books.Additional physical formats: Print version:: Big data : using smart big data, analytics and metrics to make better decisions and improve performance.DDC classification: 658/.0557 LOC classification: HF5415.32 | .M37 2015Online resources: Click to View
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Includes index.

Description based on print version record.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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