Services marketing and management [electronic resource] / Audrey Gilmore.
Material type: TextPublication details: London ; Thousand Oaks, Calif. : Sage Publications, 2003Description: 215 p. : illSubject(s): Service industries -- Management | Service industries -- MarketingGenre/Form: Electronic books.DDC classification: 658.8 LOC classification: HD9980.5 | .G55 2003Online resources: Click to ViewNo physical items for this record
Includes bibliographical references and indexes.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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