Cross-cultural business behavior [electronic resource] : marketing, negotiating, sourcing and managing across cultures / Richard R. Gesteland.

By: Gesteland, Richard RContributor(s): ProQuest (Firm)Material type: TextTextPublication details: Copenhagen, Denmark : Copenhagen Business School Press, 2002Edition: 3rd [rev.] edDescription: 347 pSubject(s): Business etiquette | Export marketing | Intercultural communication | Negotiation in business | National characteristicsGenre/Form: Electronic books.DDC classification: 395.52 LOC classification: HF5389 | .G47 2002Online resources: Click to View
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Includes bibliographical references (p. [343]-347).

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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