International market analysis [electronic resource] : theories and methods / by John Kuada.

By: Kuada, JohnContributor(s): ProQuest (Firm)Material type: TextTextPublication details: London : Adonis & Abbey Publishers Ltd., 2008Edition: 1st edDescription: 159 pSubject(s): Marketing researchGenre/Form: Electronic books.LOC classification: HF5415.2 | .K83 2008Online resources: Click to View
Contents:
pt. 1. Theoretical foundations of international market analysis -- pt. 2. Models of international market analysis -- pt. 3. Methods and techniques of international market analysis.
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Includes bibliographical references and index.

pt. 1. Theoretical foundations of international market analysis -- pt. 2. Models of international market analysis -- pt. 3. Methods and techniques of international market analysis.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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