Digital marketing [electronic resource] : global strategies from the world's leading experts / Jerry Wind, Vijay Mahajan.

By: Wind, YoramContributor(s): Mahajan, Vijay | ProQuest (Firm)Material type: TextTextPublication details: New York : Wiley, c2001Description: x, 416 p. : illSubject(s): Internet marketing | Consumer behavior | Electronic commerceGenre/Form: Electronic books.DDC classification: 658.8 LOC classification: HF5415.1265 | .W56 2001Online resources: Click to View
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Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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