Global marketing and advertising: (Record no. 9028)

MARC details
000 -LEADER
fixed length control field 00384nam a2200121Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780803959705
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number 3935
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Marieke K. Mooij
245 #0 - TITLE STATEMENT
Title Global marketing and advertising:
Remainder of title understanding cultural paradoxes
Statement of responsibility, etc. Marieke K. Mooij
250 ## - EDITION STATEMENT
Edition statement 1st.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Thousand Oaks, Calif.
Name of publisher, distributor, etc. Sage Publications
Date of publication, distribution, etc. 1998
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
        IACT IACT PJ Library 08/17/2023 658.8 IACT3935 08/17/2023 08/17/2023 BOOK