Marketing planning by design (Record no. 51285)

MARC details
000 -LEADER
fixed length control field 01382nam a2200373 a 4500
001 - CONTROL NUMBER
control field EBC516982
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240120131610.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 081027s2008 enkae sb 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
Canceled/invalid LC control number 2008046995
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9780470721674
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 0470721677
035 ## - SYSTEM CONTROL NUMBER
System control number (MiAaPQ)EBC516982
035 ## - SYSTEM CONTROL NUMBER
System control number (Au-PeEL)EBL516982
035 ## - SYSTEM CONTROL NUMBER
System control number (CaPaEBR)ebr10380962
035 ## - SYSTEM CONTROL NUMBER
System control number (CaONFJC)MIL268753
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)649473777
040 ## - CATALOGING SOURCE
Original cataloging agency MiAaPQ
Transcribing agency MiAaPQ
Modifying agency MiAaPQ
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .S8789 2008
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/02
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Strauss, Ralf E.
245 10 - TITLE STATEMENT
Title Marketing planning by design
Medium [electronic resource] :
Remainder of title systematic planning for successful marketing strategy /
Statement of responsibility, etc. Ralf E. Strauss.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Chichester, England ;
-- Hoboken, NJ :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. c2008.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 350 p. :
Other physical details ill., plans.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. [303]-328) and index.
533 ## - REPRODUCTION NOTE
Type of reproduction Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic planning.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element ProQuest (Firm)
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=516982">https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=516982</a>
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