Principles of marketing : (Record no. 4714)

MARC details
000 -LEADER
fixed length control field 00646nam a2200217 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080515s2009 si 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789810679521
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9810679521
040 ## - CATALOGING SOURCE
Original cataloging agency NUSCL
Transcribing agency NUSCL
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.870095 KOT
090 ## -
-- HF5415
-- Pri 2009
100 ## - MAIN ENTRY--PERSONAL NAME
Authority record control number or standard number Kotler, Philip
245 00 - TITLE STATEMENT
Title Principles of marketing :
Remainder of title a global perspective /
Statement of responsibility, etc. Philip Kotler ... [et al].
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. 2009.
300 ## - PHYSICAL DESCRIPTION
Extent xxvii, 670 p. :
Other physical details ill. ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
          RELIANCE RELIANCE PJ Library 02/09/2022 658.870095 KOT 004601 02/09/2022 02/09/2022 BOOK