The Chinese e-Merging Market : (Record no. 307277)

MARC details
000 -LEADER
fixed length control field 03065nam a22004573i 4500
001 - CONTROL NUMBER
control field EBC6562655
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240122001336.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cnu||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231124s2021 xx o ||||0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781637420539
Qualifying information (electronic bk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781637420522
035 ## - SYSTEM CONTROL NUMBER
System control number (MiAaPQ)EBC6562655
035 ## - SYSTEM CONTROL NUMBER
System control number (Au-PeEL)EBL6562655
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)1247656374
040 ## - CATALOGING SOURCE
Original cataloging agency MiAaPQ
Language of cataloging eng
Description conventions rda
-- pn
Transcribing agency MiAaPQ
Modifying agency MiAaPQ
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5548.325.C6
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 381.1420951
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Krokou, Danai.
245 14 - TITLE STATEMENT
Title The Chinese e-Merging Market :
Remainder of title Digital China and Its Social Media Landscape.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New York :
Name of producer, publisher, distributor, manufacturer Business Expert Press,
Date of production, publication, distribution, manufacture, or copyright notice 2021.
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice �2021.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (244 pages)
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Media type code c
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Carrier type code cr
Source rdacarrier
490 1# - SERIES STATEMENT
Series statement The Chinese Market Series ;
Volume/sequential designation v.3
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Cover -- Half-Title -- Title -- Copyright -- Dedication -- Description -- Contents -- Introduction -- China's E-Tail Revolution: Why China and Why SellOnline -- Online Consumer Behavior in China -- What Do They Value Most? -- How to Market Your Products and Services Online -- The Big Two: We Chat andSina Weibo -- How to Market on WeChat -- How to Market on Weibo -- Tik Tok: A Newcomer -- The Taobao Phenomenon: Can You Beat the Giant? -- How to Sell Online -- Alternative Solutions -- Payment Methods -- Digital Laws and Regulations in China -- Key Strategies for Different Company Types -- Managing Practical Challenges -- The Future of E-Commerce and Technology in China -- The Future of Chinese Retail -- Post-pandemic China and the 5G Battle -- China Going Global -- Final Thoughts and Recommendations -- 2020 Digital China in Numbers -- Useful Links &amp -- References -- Bibliography -- About the Author -- Index -- Adpage -- Backcover.
520 ## - SUMMARY, ETC.
Summary, etc. This book is designed to work as a step-by-step guide to the online marketplace environment in China. It provides a detailed overview of the Chinese online market and proposes different strategies available to foreign companies. It contains practical advice, the latest data and relevant links for further reference that Western SMEs, investors, and entrepreneurs can use to establish their online presence in China.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on publisher supplied metadata and other sources.
590 ## - LOCAL NOTE (RLIN)
Local note Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2023. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element China.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Electronic commerce.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Print version:
Main entry heading Krokou, Danai
Title The Chinese e-Merging Market
Place, publisher, and date of publication New York : Business Expert Press,c2021
International Standard Book Number 9781637420522
797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN)
Corporate name or jurisdiction name as entry element ProQuest (Firm)
830 #4 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title The Chinese Market Series
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=6562655">https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=6562655</a>
Public note Click to View

No items available.