AUDIENCE : (Record no. 104703)

MARC details
000 -LEADER
fixed length control field 01579nam a2200421 i 4500
001 - CONTROL NUMBER
control field EBC1547075
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240120151540.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cnu||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131122t20142014njua ob 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781118732731
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118825563
Qualifying information (electronic bk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (MiAaPQ)EBC1547075
035 ## - SYSTEM CONTROL NUMBER
System control number (Au-PeEL)EBL1547075
035 ## - SYSTEM CONTROL NUMBER
System control number (CaPaEBR)ebr10798089
035 ## - SYSTEM CONTROL NUMBER
System control number (CaONFJC)MIL543087
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)863823702
040 ## - CATALOGING SOURCE
Original cataloging agency MiAaPQ
Language of cataloging eng
Description conventions rda
-- pn
Transcribing agency MiAaPQ
Modifying agency MiAaPQ
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1265
Item number .R64 2014
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Rohrs, Jeffrey K.
245 10 - TITLE STATEMENT
Title AUDIENCE :
Remainder of title marketing in the age of subscribers, fans & followers /
Statement of responsibility, etc. Jeffrey K. Rohrs.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Hoboken, New Jersey :
Name of producer, publisher, distributor, manufacturer Wiley,
Date of production, publication, distribution, manufacture, or copyright notice [2014]
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice 2014
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (290 pages) :
Other physical details illustrations
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on online resource; title from PDF title page (ebrary, viewed November 22, 2013).
590 ## - LOCAL NOTE (RLIN)
Local note Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social media.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN)
Corporate name or jurisdiction name as entry element ProQuest (Firm)
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=1547075">https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=1547075</a>
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