The new strategic brand management: advanced insights and strategic thinking
Jean-Noel Kapferer
The new strategic brand management: advanced insights and strategic thinking Jean-Noel Kapferer - 4th. - London Kogan Page 2008
9786611228972
658.83 / 4360
The new strategic brand management: advanced insights and strategic thinking Jean-Noel Kapferer - 4th. - London Kogan Page 2008
9786611228972
658.83 / 4360