Understanding the professional buyer what every sales professional should know about how the modern buyer thinks and behaves /
Cheverton, Peter.
Understanding the professional buyer what every sales professional should know about how the modern buyer thinks and behaves / [electronic resource] : Peter Cheverton, Jan Paul van der Velde. - London ; Philadelphia : Kogan Page, 2010. - xiv, 191 p. : ill.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
9780749461478 (electronic bk.) 0749461470 (electronic bk.)
Purchasing.
Selling.
Selling--Psychological aspects.
Electronic books.
HF5437 / .C52 2010
658.8/04
Understanding the professional buyer what every sales professional should know about how the modern buyer thinks and behaves / [electronic resource] : Peter Cheverton, Jan Paul van der Velde. - London ; Philadelphia : Kogan Page, 2010. - xiv, 191 p. : ill.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
9780749461478 (electronic bk.) 0749461470 (electronic bk.)
Purchasing.
Selling.
Selling--Psychological aspects.
Electronic books.
HF5437 / .C52 2010
658.8/04