Smart ball marketing the myth and managing the reality of major league baseball /
Lewis, Robert
Smart ball marketing the myth and managing the reality of major league baseball / [electronic resource] : Robert F. Lewis II. - Jackson : University Press of Mississippi, c2010. - xii, 165 p.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Baseball--Economic aspects--United States.
Baseball--Marketing.--United States
Baseball--Management.--United States
Electronic books.
GV880 / .L55 2010
796.3570973
Smart ball marketing the myth and managing the reality of major league baseball / [electronic resource] : Robert F. Lewis II. - Jackson : University Press of Mississippi, c2010. - xii, 165 p.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Baseball--Economic aspects--United States.
Baseball--Marketing.--United States
Baseball--Management.--United States
Electronic books.
GV880 / .L55 2010
796.3570973