New products management /
Crawford, C. Merle
New products management / Merle Crawford, University of Michigan-Emeritus, Anthony Di Benedetto, Temple University. - Eleventh edition. - 588 pages : illustrations ; 24 cm.
9781259254345 9780078029042 (alk. paper) 9789814577106 (IE)
2013042977
New products--Management.
HF5415.153 / .C72 2015
658.575
New products management / Merle Crawford, University of Michigan-Emeritus, Anthony Di Benedetto, Temple University. - Eleventh edition. - 588 pages : illustrations ; 24 cm.
9781259254345 9780078029042 (alk. paper) 9789814577106 (IE)
2013042977
New products--Management.
HF5415.153 / .C72 2015
658.575