The handbook of field marketing a complete guide to understanding and outsourcing face-to-face direct marketing /
Williams, Alison.
The handbook of field marketing a complete guide to understanding and outsourcing face-to-face direct marketing / [electronic resource] : Alison Williams & Roddy Mullin. - London ; Philadelphia : Kogan Page, 2008. - xxv, 245 p. : ill.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Direct marketing.
Sales promotion.
Sampling.
Branding (Marketing)
Electronic books.
HF5415.126 / .W55 2008
The handbook of field marketing a complete guide to understanding and outsourcing face-to-face direct marketing / [electronic resource] : Alison Williams & Roddy Mullin. - London ; Philadelphia : Kogan Page, 2008. - xxv, 245 p. : ill.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Direct marketing.
Sales promotion.
Sampling.
Branding (Marketing)
Electronic books.
HF5415.126 / .W55 2008