Broadcast pharmaceutical advertising in the United States : primetime pill pushers /

Applequist, Janelle,

Broadcast pharmaceutical advertising in the United States : primetime pill pushers / Janelle Applequist, Ph.D. - 1 online resource (169 pages) : illustrations, tables

Includes bibliographical references and index.

9781498539524 (e-book)


Advertising--Drugs.


Electronic books.

HF6161.D7 / .A675 2016

659.1961519