School commercialism : from democratic ideal to market commodity /
Molnar, Alex.
School commercialism : from democratic ideal to market commodity / Alex Molnar. - 1 online resource (190 pages). - Positions : education, politics, and culture . - Positions (RoutledgeFalmer (Firm)) .
Includes bibliographical references and index.
Every child a consumer -- The sky's the limit: trends in schoolhouse marketing since 1990 -- Eat, drink, and be diabetic: using schools to promote illness -- Controlling the masses vs. liberating them: Edward Bernays and John Dewey considered -- Whittle or virtually nothing: the emergence of Edison schools and knowledge universe -- Futures trading: buying and selling education in the global marketplace.
9781315024431
Commercialism in schools--United States.
Business and education--United States.
Education--Marketing.--United States
Electronic books.
LC1085.2 / .M65 2005
371.19/5
School commercialism : from democratic ideal to market commodity / Alex Molnar. - 1 online resource (190 pages). - Positions : education, politics, and culture . - Positions (RoutledgeFalmer (Firm)) .
Includes bibliographical references and index.
Every child a consumer -- The sky's the limit: trends in schoolhouse marketing since 1990 -- Eat, drink, and be diabetic: using schools to promote illness -- Controlling the masses vs. liberating them: Edward Bernays and John Dewey considered -- Whittle or virtually nothing: the emergence of Edison schools and knowledge universe -- Futures trading: buying and selling education in the global marketplace.
9781315024431
Commercialism in schools--United States.
Business and education--United States.
Education--Marketing.--United States
Electronic books.
LC1085.2 / .M65 2005
371.19/5