000 | 02966nam a2200433 a 4500 | ||
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001 | EBC1172892 | ||
003 | MiAaPQ | ||
005 | 20240120134803.0 | ||
006 | m o d | | ||
007 | cr cn||||||||| | ||
008 | 130117s2013 nyuad sb 001 0 eng d | ||
010 | _z 2012044228 | ||
020 | _z9780415533980 (hardback) | ||
020 | _z9780415534000 (paperback) | ||
020 | _a9780203113714 (electronic bk.) | ||
035 | _a(MiAaPQ)EBC1172892 | ||
035 | _a(Au-PeEL)EBL1172892 | ||
035 | _a(CaPaEBR)ebr10690145 | ||
035 | _a(CaONFJC)MIL479535 | ||
035 | _a(OCoLC)843198304 | ||
040 |
_aMiAaPQ _cMiAaPQ _dMiAaPQ |
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043 | _an-us--- | ||
050 | 4 |
_aLB2336 _b.E95 2013 |
|
082 | 0 | 4 |
_a378.1/06 _223 |
245 | 0 | 0 |
_aExpanding the donor base in higher education _h[electronic resource] : _bengaging non-traditional donors / _cedited by Noah D. Drezner. |
260 |
_aNew York : _bRoutledge, _c2013. |
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300 |
_ax, 214 p. : _bill. |
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504 | _aIncludes bibliographical references and index. | ||
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _asection 1. Radical minorities -- section 2. Other alumni constituencies -- section 3. On-campus constituencies and future donors. | |
520 |
_a"Traditionally, institutions have relied on wealthy White men to reach their fundraising goals. But as state investment in public higher education lessens and institutions look to philanthropy to move from excellence to eminence, advancement officers continually need to engage all populations, including many that have historically been excluded from fundraising strategies. Based on theory, research, and past practice, Expanding the Donor Base in Higher Education explores how colleges and universities can build culturally sensitive fundraising and engagement strategies. This edited book presents emerging research on different communities that have not traditionally been approached for fundraising including Lesbian, Gay, Bisexual, Transgender, and Queer (LGBTQ) alumni, African Americans, Latinos, graduate students, young alumni, women, and faculty donors. Chapters discuss and analyze successful programs and provide practical suggestions and strategies to create and implement fundraising programs that engage these new donor populations. Expanding the Donor Base in Higher Education is an essential resource for any institution looking to expand their pool of donors and cultivate a more philanthropic mindset among alumni and students"-- _cProvided by publisher. |
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533 | _aElectronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
650 | 0 |
_aEducational fund raising _zUnited States. |
|
650 | 0 |
_aCollege benefactors _zUnited States. |
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655 | 4 | _aElectronic books. | |
700 | 1 | _aDrezner, Noah D. | |
710 | 2 | _aProQuest (Firm) | |
856 | 4 | 0 |
_uhttps://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=1172892 _zClick to View |
999 |
_c95028 _d95028 |