000 | 00377nam a2200121Ia 4500 | ||
---|---|---|---|
008 | 230817s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9786611228972 | ||
082 |
_a658.83 _b4360 |
||
100 | _aJean-Noel Kapferer | ||
245 | 4 |
_aThe new strategic brand management: _badvanced insights and strategic thinking _cJean-Noel Kapferer |
|
250 | _a4th. | ||
260 |
_aLondon _bKogan Page _c2008 |
||
999 |
_c9453 _d9453 |