| 000 | 00381nam a2200121Ia 4500 | ||
|---|---|---|---|
| 008 | 230817s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a9780071284400 | ||
| 082 |
_a659.1 _b4211 |
||
| 100 | _aBelch, George E. | ||
| 245 | 0 |
_aAdvertising and promotion: _ban integrated marketing communications perspective _cBelch, George E. |
|
| 250 | _a8th. | ||
| 260 |
_aBoston _bMcGraw-Hill Irwin _c2009 |
||
| 999 |
_c9304 _d9304 |
||