| 000 | 01309nam a2200361Ia 4500 | ||
|---|---|---|---|
| 001 | EBC834719 | ||
| 003 | MiAaPQ | ||
| 005 | 20240120133116.0 | ||
| 006 | m o d | | ||
| 007 | cr cn||||||||| | ||
| 008 | 120112s2012 enka sb 001 0 eng d | ||
| 020 | _z9780199566495 | ||
| 020 | _z9780191617867 | ||
| 020 | _a9780191617867 (electronic bk.) | ||
| 035 | _a(MiAaPQ)EBC834719 | ||
| 035 | _a(Au-PeEL)EBL834719 | ||
| 035 | _a(CaPaEBR)ebr10523380 | ||
| 035 | _a(CaONFJC)MIL342670 | ||
| 035 | _a(OCoLC)772845021 | ||
| 040 |
_aMiAaPQ _cMiAaPQ _dMiAaPQ |
||
| 050 | 4 |
_aHF5415.122 _b.O78 2011 |
|
| 100 | 1 | _aOswald, Laura R. | |
| 245 | 1 | 0 |
_aMarketing semiotics _h[electronic resource] : _bsigns, strategies, and brand value / _cLaura R. |
| 260 |
_aOxford ; _aNew York : _bOxford University Press, _c2012. |
||
| 300 |
_axii, 218 p. : _bill. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 533 | _aElectronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | _aCommunication in marketing. | |
| 650 | 0 | _aSemiotics. | |
| 655 | 4 | _aElectronic books. | |
| 710 | 2 | _aProQuest (Firm) | |
| 856 | 4 | 0 |
_uhttps://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=834719 _zClick to View |
| 999 |
_c73178 _d73178 |
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