000 01463nam a2200385 a 4500
001 EBC818121
003 MiAaPQ
005 20240120133014.0
006 m o d |
007 cr cn|||||||||
008 120309s2012 njua s 001 0 eng d
020 _z9781118167465
020 _a9781118226339 (electronic bk.)
035 _a(MiAaPQ)EBC818121
035 _a(Au-PeEL)EBL818121
035 _a(CaPaEBR)ebr10531498
035 _a(CaONFJC)MIL362180
035 _a(OCoLC)785779944
040 _aMiAaPQ
_cMiAaPQ
_dMiAaPQ
050 4 _aPN1992.55
_b.P76 2012
100 1 _aProulx, Mike.
245 1 0 _aSocial TV
_h[electronic resource] :
_bhow marketers can reach and engage audiences by connecting television to the web, social media, and mobile /
_cMike Proulx, Stacey Shepatin.
246 3 _aSocial television
260 _aHoboken, N.J. :
_bJohn Wiley & Sons,
_c2012.
300 _axvi, 272 p. :
_bill.
500 _aIncludes index.
533 _aElectronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 0 _aTelevision programs
_xInternet marketing.
650 0 _aOnline social networks.
650 0 _aTelevision programs
_xSocial aspects.
655 4 _aElectronic books.
700 1 _aShepatin, Stacey.
710 2 _aProQuest (Firm)
856 4 0 _uhttps://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=818121
_zClick to View
999 _c71806
_d71806