000 00303nam a2200121Ia 4500
008 230817s9999||||xx |||||||||||||| ||und||
020 _a9780071146708
082 _a658.8
_b330
100 _aStan Rapp
245 4 _aThe New MaxiMarketing
_cStan Rapp
250 _a1st.
260 _aNew York
_bMcGraw-Hill
_c1996
999 _c5423
_d5423