| 000 | 00828cam a2200277 a 4500 | ||
|---|---|---|---|
| 999 |
_c4616 _d4616 |
||
| 001 | ocn444373472 | ||
| 005 | 20220819023041.0 | ||
| 008 | 090604s2010 mauac b 001 0 eng d | ||
| 020 | _a9780136094234 | ||
| 035 | _a(OCoLC)444373472 | ||
| 040 |
_aEQO _cEQO _dUKM _dCPV |
||
| 049 | _aCPVA | ||
| 082 | _a658.83 MAL | ||
| 090 |
_aHF5415.2 _bMal 2010 |
||
| 100 | 1 | _aMalhotra, Naresh K. | |
| 245 | 1 | 0 |
_aMarketing research : _ban applied orientation / _cNaresh K. Malhotra. |
| 250 | _a6th ed. | ||
| 260 |
_aBoston : _bPearson, _cc2010. |
||
| 300 |
_a929 p. : _bill., ports. ; _c28 cm. |
||
| 500 | _a"Global edition." | ||
| 500 | _aPrevious ed.: 2007. | ||
| 504 | _aIncludes bibliographical references (p. 866-905) and index. | ||
| 650 | 0 | _aMarketing research. | |
| 650 | 0 |
_aMarketing research _xMethodology. |
|
| 942 | _2ddc | ||