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008 160416t20162016mduao ob 001 0 eng d
020 _z9781442263444
020 _z9781442263451
020 _a9781442263468 (e-book)
035 _a(MiAaPQ)EBC4453699
035 _a(Au-PeEL)EBL4453699
035 _a(CaPaEBR)ebr11175950
035 _a(CaONFJC)MIL906653
035 _a(OCoLC)945613361
040 _aMiAaPQ
_beng
_erda
_epn
_cMiAaPQ
_dMiAaPQ
043 _an-us---
050 4 _aAM11
_b.W35 2016
082 0 _a069.068
_223
100 1 _aWallace, Margot A.,
_d1941-
_eauthor.
245 1 0 _aMuseum branding :
_bhow to create and maintain image, loyalty, and support /
_cMargot Wallace.
250 _aSecond edition.
264 1 _aLanham, Maryland :
_bRowman & Littlefield,
_c2016.
264 4 _c2016
300 _a1 online resource (341 pages) :
_bcolor illustrations, photographs
336 _atext
_2rdacontent
337 _acomputer
_2rdamedia
338 _aonline resource
_2rdacarrier
504 _aIncludes bibliographical references at the end of each chapters and index.
588 _aDescription based on print version record.
590 _aElectronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 0 _aMuseums
_zUnited States
_xManagement.
650 0 _aMuseums
_xPublic relations
_zUnited States.
650 0 _aBusiness names
_zUnited States.
650 0 _aBranding (Marketing)
_zUnited States.
650 0 _aMuseum attendance
_zUnited States.
655 4 _aElectronic books.
776 0 8 _iPrint version:
_aWallace, Margot A, 1941-
_tMuseum branding : how to create and maintain image, loyalty, and support.
_bSecond edition.
_dLanham, Maryland : Rowman & Littlefield, c2016
_hx, 329 pages
_z9781442263444
_w2015046133
797 2 _aProQuest (Firm)
856 4 0 _uhttps://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=4453699
_zClick to View
999 _c251779
_d251779