| 000 | 01780nam a2200445 i 4500 | ||
|---|---|---|---|
| 001 | EBC2010985 | ||
| 003 | MiAaPQ | ||
| 005 | 20240123071735.0 | ||
| 006 | m o d | | ||
| 007 | cr cnu|||||||| | ||
| 008 | 150421t20152015mdua ob 001 0 eng d | ||
| 020 | _z9780739188514 | ||
| 020 |
_a9780739188521 _q(electronic bk.) |
||
| 035 | _a(MiAaPQ)EBC2010985 | ||
| 035 | _a(Au-PeEL)EBL2010985 | ||
| 035 | _a(CaPaEBR)ebr11042448 | ||
| 035 | _a(CaONFJC)MIL768011 | ||
| 035 | _a(OCoLC)907238260 | ||
| 040 |
_aMiAaPQ _beng _erda _epn _cMiAaPQ _dMiAaPQ |
||
| 050 | 4 |
_aP94 _b.H658 2015 |
|
| 082 | 0 |
_a175 _223 |
|
| 100 | 1 |
_aHopkins, Phil, _d1958- _eauthor. |
|
| 245 | 1 | 0 |
_aMass moralizing : _bmarketing and moral storytelling / _cPhil Hopkins. |
| 264 | 1 |
_aLanham, Maryland : _bLexington Books, _c2015. |
|
| 264 | 4 | _c2015 | |
| 300 |
_a1 online resource (259 pages) : _billustrations |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_acomputer _2rdamedia |
||
| 338 |
_aonline resource _2rdacarrier |
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| 504 | _aIncludes bibliographical references and index. | ||
| 588 | _aDescription based on print version record. | ||
| 590 | _aElectronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 |
_aMass media _xMoral and ethical aspects. |
|
| 650 | 0 |
_aCommunication _xMoral and ethical aspects. |
|
| 650 | 0 | _aMarketing. | |
| 655 | 4 | _aElectronic books. | |
| 776 | 0 | 8 |
_iPrint version: _aHopkins, Phil, 1958- _tMass moralizing : marketing and moral storytelling. _dLanham, Maryland : Lexington Books, c2015 _hix, 247 pages _z9780739188514 _w2015000455 |
| 797 | 2 | _aProQuest (Firm) | |
| 856 | 4 | 0 |
_uhttps://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=2010985 _zClick to View |
| 999 |
_c130784 _d130784 |
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