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008 141129t20152015enka ob 001 0 eng d
020 _z9781138804708
020 _z9781138804722
020 _a9781315752785 (e-book)
035 _a(MiAaPQ)EBC1843535
035 _a(Au-PeEL)EBL1843535
035 _a(CaPaEBR)ebr10986182
035 _a(CaONFJC)MIL662769
035 _a(OCoLC)895660889
040 _aMiAaPQ
_beng
_erda
_epn
_cMiAaPQ
_dMiAaPQ
050 4 _aHD30.3
_b.P625 2015
082 0 _a658.4/5
_223
100 1 _aPodnar, Klement,
_eauthor.
245 1 0 _aCorporate communication :
_ba marketing viewpoint /
_cKlement Podnar.
264 1 _aOxfordshire, England ;
_aNew York, New York :
_bRoutledge,
_c2015.
264 4 _c2015
300 _a1 online resource (235 pages) :
_billustrations
336 _atext
_2rdacontent
337 _acomputer
_2rdamedia
338 _aonline resource
_2rdacarrier
504 _aIncludes bibliographical references at the end of each chapters and indexes.
588 _aDescription based on print version record.
590 _aElectronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 0 _aCommunication in organizations.
650 0 _aCorporate culture.
650 0 _aCorporate image.
650 0 _aOrganizational behavior.
650 0 _aMarketing
_xManagement.
655 4 _aElectronic books.
776 0 8 _iPrint version:
_aPodnar, Klement.
_tCorporate communication : a marketing viewpoint.
_dOxfordshire, England ; New York, New York : Routledge, c2015
_hvii, 225 pages
_z9781138804708
_w2014016817
797 2 _aProQuest (Firm)
856 4 0 _uhttps://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=1843535
_zClick to View
999 _c120150
_d120150