000			02132nam a2200505 i 4500
001			EBC1598404
003			MiAaPQ
005			20240120154044.0
006			m o d |
007			cr cnu||||||||
008			930903t19941994caua ob 001 0 eng|d
020			_z080395137X
020			_z0803951388 (pbk.)
020			_z9780803951389
020			_a9781452254562 (e-book)
035			_a(MiAaPQ)EBC1598404
035			_a(Au-PeEL)EBL1598404
035			_a(CaPaEBR)ebr10833275
035			_a(CaONFJC)MIL673488
035			_a(OCoLC)869094505
040			_aMiAaPQ _beng _erda _epn _cMiAaPQ _dMiAaPQ
043			_an-us---
050		4	_aJK528 _b.N48 1994
082	0		_a324.7/0973 _220
100	1		_aNewman, Bruce I.
245	1	4	_aThe marketing of the president : _bpolitical marketing as campaign strategy / _cBruce I. Newman.
264		1	_aThousand Oaks, California : _bSage Publications, _c[1994]
264		4	_c1994
300			_a1 online resource (185 pages) : _billustrations
336			_atext _2rdacontent
337			_acomputer _2rdamedia
338			_aonline resource _2rdacarrier
504			_aIncludes bibliographical references and indexes.
505	0		_apart I. The evolution of marketing in politics -- part II. The marketing campaign -- part III. The future of political marketing.
588			_aDescription based on print version record.
590			_aElectronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650		0	_aPresidents _zUnited States _xElection.
650		0	_aCampaign management _zUnited States.
650		0	_aPolitical campaigns _zUnited States.
650		0	_aMarketing _zUnited States.
655		4	_aElectronic books.
776	0	8	_iPrint version: _aNewman, Bruce I. _tMarketing of the president : political marketing as campaign strategy. _dThousand Oaks, California : Sage Publications, [1994] _hxvii, 165 pages ; 24 cm _z9780803951389 _w(DLC)10833275
797	2		_aProQuest (Firm)
856	4	0	_uhttps://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=1598404 _zClick to View
999			_c107381 _d107381