| 000 | 01633nam a2200433 i 4500 | ||
|---|---|---|---|
| 001 | EBC1588556 | ||
| 003 | MiAaPQ | ||
| 005 | 20240120153341.0 | ||
| 006 | m o d | | ||
| 007 | cr cnu|||||||| | ||
| 008 | 140121r20122005nyu obe 001 0 eng|d | ||
| 020 | _z9780789022103 | ||
| 020 |
_a9781315808697 _q(electronic bk.) |
||
| 035 | _a(MiAaPQ)EBC1588556 | ||
| 035 | _a(Au-PeEL)EBL1588556 | ||
| 035 | _a(CaPaEBR)ebr10826063 | ||
| 035 | _a(CaONFJC)MIL560055 | ||
| 035 | _a(OCoLC)867928675 | ||
| 040 |
_aMiAaPQ _beng _erda _epn _cMiAaPQ _dMiAaPQ |
||
| 050 | 4 |
_aHF5803 _b.C56 2012 |
|
| 082 | 0 |
_a228 _223 |
|
| 100 | 1 | _aClow, Kenneth E. | |
| 245 | 1 | 0 |
_aConcise encyclopedia of advertising / _cKenneth E. Clow, PhD, Donald Baack, PhD. |
| 264 | 1 |
_aNew York : _bRoutledge, _c2012. |
|
| 264 | 4 | _c2005 | |
| 300 | _a1 online resource (228 pages) | ||
| 336 |
_atext _2rdacontent |
||
| 337 |
_acomputer _2rdamedia |
||
| 338 |
_aonline resource _2rdacarrier |
||
| 500 | _aFirst published by Best Business Books and The Haworth Reference Press. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 588 | _aDescription based on online resource; title from PDF title page (ebrary, viewed January 21, 2014). | ||
| 590 | _aElectronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 |
_aAdvertising _vEncyclopedias. |
|
| 655 | 4 | _aElectronic books. | |
| 700 | 1 | _aBaack, Donald. | |
| 797 | 2 | _aProQuest (Firm) | |
| 856 | 4 | 0 |
_uhttps://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=1588556 _zClick to View |
| 999 |
_c106602 _d106602 |
||