| 000 | 00398nam a2200121Ia 4500 | ||
|---|---|---|---|
| 008 | 230817s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a9781259921698 | ||
| 082 |
_a659.1 _b5293 |
||
| 100 | _aGeorge Eugene Belch | ||
| 245 | 0 |
_aAdvertising and promotion _ban integrated marketing communications perspective _cGeorge Eugene Belch |
|
| 250 | _a11th. | ||
| 260 |
_aNew York _bMcGraw-Hill Education, cop _c2018 |
||
| 999 |
_c10386 _d10386 |
||