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001 EBC1463613
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006 m o d |
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008 130524t20132013njuad o 001 0 eng|d
020 _z9781118615386 (hardback)
020 _a9781118770153
_q(electronic bk.)
035 _a(MiAaPQ)EBC1463613
035 _a(Au-PeEL)EBL1463613
035 _a(CaPaEBR)ebr10780733
035 _a(CaONFJC)MIL530133
035 _a(OCoLC)844790196
040 _aMiAaPQ
_beng
_erda
_epn
_cMiAaPQ
_dMiAaPQ
050 4 _aHF5415.13
_b.T747 2013
082 0 _a658.8/72
_223
100 1 _aTsai, Annie,
_d1979-
245 1 4 _aThe small business online marketing handbook :
_bconverting online conversations to offline sales /
_cAnnie Tsai.
264 1 _aHoboken, New Jersey :
_bWiley,
_c[2013]
264 4 _c2013
300 _a1 online resource (194 pages) :
_billustrations
336 _atext
_2rdacontent
337 _acomputer
_2rdamedia
338 _aonline resource
_2rdacarrier
500 _aIncludes index.
520 _a"The small business marketing experts at Demandforce help owners kick off their online strategy. Small business owners are exceptional at delivering on their product or service. Many, however, don't know where to start when it comes to online marketing. The Small Business Online Marketing Handbook will show you how to effectively leverage email, social, online, and network marketing to get new customers and keep existing customers coming back. Author Annie Tsai shows you how to refocus just a small percentage of an offline marketing budget and create exponential return for your business. Author Annie Tsai is a popular blogger and Chief Customer Officer for Demandforce, an automated Internet marketing and communication company specializing in small- to medium-sized businesses, recently acquired by Intuit Features spot interviews and "do this now" advice from resident experts at Demandforce, including the founders With the proliferation of social media and the consumer voice on the web, small business owners need to take a deliberate approach to leveraging this new marketing channel to effectively convert online conversations into offline sales. The Small Business Online Marketing Handbook shows you how"--
_cProvided by publisher.
588 _aDescription based on print version record.
590 _aElectronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 0 _aSmall business marketing.
650 0 _aInternet marketing.
655 4 _aElectronic books.
776 0 8 _iPrint version:
_aTsai, Annie.
_tSmall business online marketing handbook : converting online conversations to offline sales.
_dHoboken, New Jersey : Wiley, [2013]
_hx, 182 pages
_z9781118615386
_w(DLC) 2013020039
797 2 _aProQuest (Firm)
856 4 0 _uhttps://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=1463613
_zClick to View
999 _c103129
_d103129