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One-to-one web marketing [electronic resource] : build a relationship marketing strategy one customer at a time / Cliff Allen, Deborah Kania, Beth Yaeckel.

by Allen, Cliff, 1948- | Kania, Deborah, 1963- | Yaeckel, Beth | Allen, Cliff, 1948-. Internet world guide to one-to-one Web marketing | ProQuest (Firm).

Edition: 2nd ed.Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: New York : John Wiley, 2001Online access: Click to View Availability: No items available.

Internal marketing [electronic resource] : directions for management / edited by Richard J. Varey and Barbara R. Lewis.

by Varey, Richard J, 1955- | Lewis, Barbara R | ProQuest (Firm).

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: London ; New York : Routledge, 2000Online access: Click to View Availability: No items available.

Handbook of market segmentation : strategic targeting for business and technology firms / Art Weinstein.

by Weinstein, Art | Weinstein, Art. Market segmentation.

Series: Haworth series in segmented, targeted, and customized marketingEdition: Third edition.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York : Haworth Press, [2004]Copyright date: 2004Online access: Click to View Availability: No items available.

The maturing marketplace [electronic resource] : buying habits of baby boomers and their parents / George P. Moschis ... [et al.].

by Moschis, George P, 1944- | ProQuest (Firm).

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Westport, Conn. : Quorum Books, 2000Online access: Click to View Availability: No items available.

Niche marketing for coaches [electronic resource] : a practical handbook for building a life coaching, executive coaching or business coaching practice / Hannah McNamara.

by McNamara, Hannah | ProQuest (Firm).

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: London : Thorogood, 2007Online access: Click to View Availability: No items available.

The fast path to corporate growth [electronic resource] : leveraging knowledge and technologies to new market applications / Marc H. Meyer.

by Meyer, Marc H | ProQuest (Firm).

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Oxford ; New York : Oxford University Press, 2007Online access: Click to View Availability: No items available.

Marketing and multicultural diversity [electronic resource] / edited by C.P. Rao.

by Rao, C. P | ProQuest (Firm).

Series: New perspectives in marketing seriesMaterial type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Aldershot, England : Burlington, VT : Ashgate, c2006Online access: Click to View Availability: No items available.

Lincoln, Inc [electronic resource] : selling the sixteenth president in contemporary America / Jackie Hogan.

by Hogan, Jackie, 1967- | ProQuest (Firm).

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Lanham, MD : Rowman & Littlefield Publishers, 2011Online access: Click to View Availability: No items available.

The growth drivers [electronic resource] : the definitive guide to building marketing capabilities / Andy Bird and Mhairi McEwan.

by Bird, Andy | McEwan, Mhairi | ProQuest (Firm).

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, 2012Online access: Click to View Availability: No items available.

Pricing segmentation and analytics [electronic resource] / Tudor Bodea and Mark Ferguson.

by Bodea, Tudor | Ferguson, Mark.

Series: Marketing strategy collectionEdition: 1st ed.Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized; Publisher number: 2 | BEPPublication details: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, c2012Online access: Click to View Availability: No items available.

Latinos, Inc. [electronic resource] : the marketing and making of a people / Arlene Davila.

by Davila, Arlene M, 1965- | ProQuest (Firm).

Edition: Updated ed.Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Berkeley : University of California Press, c2012Other title: Latinos Incorporated.Online access: Click to View Availability: No items available.

Consumer cosmopolitanism in the age of globalization [electronic resource] / editor, Melvin Prince.

by Prince, Melvin.

Series: 2012 digital library | Consumer behavior collectionEdition: 1st ed.Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized; Publication details: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2012Online access: Click to View Availability: No items available.

Market segmentation [electronic resource] : how to do it and how to profit from it / Malcolm McDonald and Ian Dunbar.

by McDonald, Malcolm | Dunbar, Ian | ProQuest (Firm).

Edition: Rev. 4th ed.Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Chichester : John Wiley & Sons, Ltd., 2012Online access: Click to View Availability: No items available.

Niche envy : marketing discrimination in the digital age / Joseph Turow.

by Turow, Joseph [author.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Cambridge, Massachusetts ; London, England : The MIT Press, 2006Copyright date: 2006Online access: Click to View Availability: No items available.

Niche envy : marketing discrimination in the digital age / Joseph Turow.

by Turow, Joseph [author.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Cambridge, Massachusetts ; London, England : The MIT Press, 2006Copyright date: 2006Online access: Click to View Availability: No items available.

The rise of the Hispanic market in the United States : challenges, dilemmas, and opportunities for corporate management / Louis E. V. Nevaer.

by Nevaer, Louis E. V [author.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: London, England ; New York, New York : Routledge, 2015Copyright date: 2004Online access: Click to View Availability: No items available.

The rise of the Hispanic market in the United States : challenges, dilemmas, and opportunities for corporate management / Louis E. V. Nevaer.

by Nevaer, Louis E. V [author.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: London, England ; New York, New York : Routledge, 2015Copyright date: 2004Online access: Click to View Availability: No items available.

El concepto de la estrategia del oceano azul : resumen y analisis / por Pierre Pichere ; en colaboracion con Brigitte Feys ; traducido por Marina Martin Serra.

by Pichere, Pierre [author.] | Feys, Brigitte [contributor.] | Serra, Marina Martin [translator.].

Series: Economia y empresaMaterial type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: [Place of publication not identified] : 50Minutos.es, 2016Copyright date: 2016Online access: Click to View Availability: No items available.

El concepto de la estrategia del oceano azul : resumen y analisis / por Pierre Pichere ; en colaboracion con Brigitte Feys ; traducido por Marina Martin Serra.

by Pichere, Pierre [author.] | Feys, Brigitte [contributor.] | Serra, Marina Martin [translator.].

Series: Economia y empresaMaterial type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: [Place of publication not identified] : 50Minutos.es, 2016Copyright date: 2016Online access: Click to View Availability: No items available.

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