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		Perspectives on promotion and database marketing [electronic resource] : the collected works of Robert C Blattberg / editor, Greg M Allenby. by Blattberg, Robert C, 1942- \| Allenby, Greg M. (Greg Martin), 1956- \| ProQuest (Firm). Material type: Text; Format: electronic available online ; Nature of contents: ; Literary form: Not fiction Publication details: Singapore : World Scientific, 2010Online access: Click to View Availability: No items available. Add to cart (remove)
		No cover image available Statistical and machine-learning data mining [electronic resource] : techniques for better predictive modeling and analysis of big data / Bruce Ratner. by Ratner, Bruce \| Ratner, Bruce \| Ratner, Bruce. Statistical modeling and analysis for database marketing \| ProQuest (Firm). Edition: 2nd ed.Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Boca Raton : Taylor & Francis, 2012Online access: Click to View Availability: No items available. Add to cart (remove)
		No cover image available Optimal database marketing [electronic resource] : strategy, development, and data mining / Ronald G. Drozdenko, Perry D. Drake. by Drozdenko, Ronald G \| Drake, Perry D \| ProQuest (Firm). Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Thousand Oaks, Calif. : Sage Pub., c2002Online access: Click to View Availability: No items available. Add to cart (remove)

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