Strategic analysis [electronic resource] : processes and tools / Andrea Beretta Zanoni.

By: Zanoni, AndreaContributor(s): ProQuest (Firm)Material type: TextTextSeries: Routledge research in strategic management ; 1.Publication details: New York : Routledge, 2012Description: x, 136 p. : illISBN: 9781136630040 (electronic bk.)Subject(s): Strategic planningGenre/Form: Electronic books.DDC classification: 658.4/012 LOC classification: HD30.28 | .Z36 2012Online resources: Click to View
Contents:
Planning strategy -- Quantitative tools of strategic analysis -- Qualitative tools of strategic analysis -- The competitive structure -- Scenario analysis -- Competitive analysis -- Analysis of impacts.
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Includes bibliographical references and index.

Planning strategy -- Quantitative tools of strategic analysis -- Qualitative tools of strategic analysis -- The competitive structure -- Scenario analysis -- Competitive analysis -- Analysis of impacts.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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