Endowment building [electronic resource] / Diana S. Newman.
Material type: TextSeries: AFP fund development series: nonprofit essentialsPublication details: Hoboken, N.J. : John Wiley & Sons, c2005Description: xxiv, 239 pSubject(s): Charities -- Finance -- Handbooks, manuals, etc | Deferred giving -- Handbooks, manuals, etc | Endowments -- Handbooks, manuals, etc | Fund raising -- Handbooks, manuals, etc | Nonprofit organizations -- Finance -- Handbooks, manuals, etcGenre/Form: Electronic books.DDC classification: 658.15/224 LOC classification: HV16 | .N48 2005Online resources: Click to ViewIncludes bibliographical references (p. 229-230) and index.
Understanding endowment -- Preplanning and assessing readiness for endowment -- Developing the case for support and the endowment action program -- Identifying, cultivating, and soliciting prospective donors -- Managing, investing, and establishing policies -- Caring for donors and the people they trust -- Marketing the endowment -- Measuring success.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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