Blue Ocean Strategy for small and mid-sized companies in Germany [electronic resource] : development of a consulting approach / Carsten Siegemund.

By: Siegemund, CarstenContributor(s): ProQuest (Firm)Material type: TextTextPublication details: Hamburg : Diplom.de, 2008Description: 85 p. : illISBN: 9783836614771 (electronic bk.)Subject(s): Marketing -- GermanyGenre/Form: Electronic books.LOC classification: HF5415.12.G3 | S54 2008Online resources: Click to View
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Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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