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The marketing strategy : a risk and governance guide to building a brand Peter R. Scott, J. Mike Jacka.

by Scott, Peter R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, ©2012Availability: Items available for loan: UNIMY (1) Call number: QP 612 S36 2012 da.

Auditing social media [electronic resource] : a governance and risk guide / Peter R. Scott, J. Mike Jacka.

by Scott, Peter R, 1964- | Jacka, J. Mike | ProQuest (Firm).

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, c2011Online access: Click to View Availability: No items available.

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