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The marketing plan in colour : a pictorial guide for managers / Malcolm McDonald and Peter Morris.

by McDonald, Malcolm | Morris, Peter, 1937- | McDonald, Malcolm. Marketing plans.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford [England] ; Boston : Butterworth-Heinemann, 1989Online access: Publisher description | Table of contents Availability: Items available for loan: RELIANCE (2) Call number: 658.8/02 MCD, ...

Marketing plans: how to prepare them, how to use them

by Malcolm McDonald.

Edition: 4th.Material type: Text Text Publication details: Oxford Butterworth-Heinemann 2000Availability: Items available for loan: IACT (1) Call number: 658.8.

The marketing plan in colour: a pictorial guide for managers Malcolm McDonald

by Malcolm McDonald.

Edition: 1st.Material type: Text Text Publication details: Boston Butterworth-Heinemann 2000Availability: Items available for loan: IACT (1) Call number: 658.8.

Marketing plans: how to prepare them, how to use them Malcolm McDonald

by Malcolm McDonald.

Edition: 4th.Material type: Text Text Publication details: Oxford Butterworth-Heinemann 2000Availability: Items available for loan: IACT (1) Call number: 658.8.

Marketing plans: how to prepare them, how to use them Malcolm McDonald

by Malcolm McDonald.

Edition: 4th.Material type: Text Text Publication details: Oxford Butterworth-Heinemann 2000Availability: Items available for loan: IACT (1) Call number: 658.8.

Marketing plans for service businesses [electronic resource] : a complete guide / Malcolm McDonald and Adrian Payne.

by McDonald, Malcolm | Payne, Adrian | McDonald, Malcolm. Marketing planning for services | ProQuest (Firm).

Edition: 2nd ed.Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Oxford ; Burlington, MA : Elsevier/Butterworth-Heinemann, 2006Online access: Click to View Availability: No items available.

Marketing plans for services [electronic resource] : a complete guide / Malcolm McDonald, Pennie Frow and Adrian Payne.

by McDonald, Malcolm | Frow, Pennie | Payne, Adrian | ProQuest (Firm).

Edition: 3rd ed.Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Chichester, U.K. : Wiley, 2011Online access: Click to View Availability: No items available.

Marketing plans [electronic resource] : how to prepare them, how to use them / Malcolm McDonald, Hugh Wilson.

by McDonald, Malcolm | Wilson, Hugh, 1962- | ProQuest (Firm).

Edition: 7th ed.Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Chichester, West Sussex, U.K. : Wiley, 2011Online access: Click to View Availability: No items available.

Market segmentation [electronic resource] : how to do it and how to profit from it / Malcolm McDonald and Ian Dunbar.

by McDonald, Malcolm | Dunbar, Ian | ProQuest (Firm).

Edition: Rev. 4th ed.Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Chichester : John Wiley & Sons, Ltd., 2012Online access: Click to View Availability: No items available.

Marketing and finance : creating shareholder value / Malcolm McDonald, Brian D. Smith, Keith Ward.

by McDonald, Malcolm [author.] | Smith, Brian D. (Brian David), 1961- [author.] | Ward, Keith, 1949- [author.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Chichester, England : Wiley, 2013Copyright date: 2013Online access: Click to View Availability: No items available.

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