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Marketing communications: interactivity, communities and content Chris Fill

by Chris Fill.

Edition: 5th.Material type: Text Text Publication details: New York Prentice Hall/ Financial Times 2009Availability: Items available for loan: IACT (1) Call number: 658.8.

Strategy bites back it is a lot more, and less, than you ever imagined-- Henry Mintzberg, Bruce Ahlstrand, Joseph Lampel.

by Mintzberg, Henry.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Harlow, England ; New York Prentice Hall/Financial Times, c Availability: Items available for loan: UNIMY (1) Call number: HD30.28 M562 2005 da.

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