Economics for Business: Blending Theory and Practice / Ian Worthington, Chris Britton, Andy Rees.

By: Ian WorthingtonMaterial type: TextTextPublication details: Harlow : Pearson Professional Education, 2005Edition: 2nd edDescription: 542 p. : ill. ; 25 cmISBN: 9780273685609DDC classification: 338.5025 
Contents:
PART ONE: THE FIRM IN ITS ENVIRONMENT 1. Studying business economics 2. Organisation for production: practical and theoretical PART TWO: DEMAND AND SUPPLY 3. Consumer and market demand 4. Consumer behaviour 5. Supply, costs and profits 6. Firms' objectives and behaviour PART THREE: MARKETS AND PRICES 7. Market structures 8. Conduct and performance 9. Pricing in theory and practice 10. International markets PART FOUR: GOVERNMENT, FIRMS AND MARKETS 11. Government and business 12. The macroeconomic environment of the firm 13. Human resource issues 14. Business, government and the natural environment PART FIVE: ANALYSIS FOR BUSINESS DECISION MAKING 15. Linking business economics and business decision making 16. Estimating and forecasting techniques INDEX
Summary: Economics for Business: Blending Theory and PracticeSecond edition Ian Worthington, Chris Britton and Andy Rees Economics for Business is a concise, business focused book which illustrates how the ideas and perspectives of economics can help us make sense of the world in which we live. This book takes a business first approach and then applies the economic theory to the business world.
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Item type Current library Call number Status Date due Barcode Item holds
BOOK BOOK BAC
PJ Library 		338.5025 WOR (Browse shelf (Opens below)) Available 3203597
BOOK BOOK BAC
PJ Library 		338.5025 WOR (Browse shelf (Opens below)) Available 3102982
BOOK BOOK BAC
PJ Library 		338.5025 WOR (Browse shelf (Opens below)) Available 3102976
Total holds: 0

PART ONE: THE FIRM IN ITS ENVIRONMENT 1. Studying business economics 2. Organisation for production: practical and theoretical PART TWO: DEMAND AND SUPPLY 3. Consumer and market demand 4. Consumer behaviour 5. Supply, costs and profits 6. Firms' objectives and behaviour PART THREE: MARKETS AND PRICES 7. Market structures 8. Conduct and performance 9. Pricing in theory and practice 10. International markets PART FOUR: GOVERNMENT, FIRMS AND MARKETS 11. Government and business 12. The macroeconomic environment of the firm 13. Human resource issues 14. Business, government and the natural environment PART FIVE: ANALYSIS FOR BUSINESS DECISION MAKING 15. Linking business economics and business decision making 16. Estimating and forecasting techniques INDEX

Economics for Business: Blending Theory and PracticeSecond edition Ian Worthington, Chris Britton and Andy Rees Economics for Business is a concise, business focused book which illustrates how the ideas and perspectives of economics can help us make sense of the world in which we live. This book takes a business first approach and then applies the economic theory to the business world.

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