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Customer's new voice : extreme relevancy and experience through volunteered customer information / John McKean.

by McKean, John, 1956- [author.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Hoboken, New Jersey : John Wiley & Sons, Incorporates, 2015Copyright date: 2015Online access: Click to View Availability: No items available.

Your customer rules! : delivering the Me2B experiences that today's customers demand / Bill Price, David Jaffe.

by Price, Bill, 1950- [author.] | Jaffe, David, 1963- [author.].

Edition: First edition.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: San Francisco, California : Jossey-Bass, [2015]Copyright date: 2015Online access: Click to View Availability: No items available.

Toward cross-channel management : a comprehensive guide for retail firms / Felix Brunner, Thomas Rudolph.

by Brunner, Felix [author.] | Rudolph, Thomas [author.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Berlin, Germany : De Gruyter Oldenbourg, 2015Copyright date: 2015Online access: Click to View Availability: No items available.

Predictive analytics and data mining : concepts and practice with rapidminer / Vijay Kotu, Bala Deshpande.

by Kotu, Vijay [author.] | Deshpande, Bala [author.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Waltham, Massachusetts : Elsevier Inc, 2015Copyright date: 2015Online access: Click to View Availability: No items available.

The wallet allocation rule : winning the battle for share / Timothy L. Keiningham [and three others].

by Keiningham, Timothy L [author.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Hoboken, New Jersey : Wiley, 2015Copyright date: 2015Online access: Click to View Availability: No items available.

Buyer personas : how to gain insight into your customer's expectations, align your marketing strategies, and win more business / Adele Revella.

by Revella, Adele [author.].

Series: The New Rules SeriesMaterial type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Hoboken, New Jersey : Wiley, 2015Copyright date: 2015Online access: Click to View Availability: No items available.

Teaching ethics across the management curriculum : a handbook for international faculty / Kemi Ogunyemi.

by Ogunyemi, Kemi [author.].

Series: Principles of responsible management education collectionEdition: First edition.Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015Online access: Click to View Availability: No items available.

Virtual social identity and consumer behavior [electronic resource] / Natalie T. Wood and Michael R. Solomon, editors.

by Wood, Natalie T, 1970- | Solomon, Michael R | ProQuest (Firm).

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Armonk, N.Y. : M.E. Sharpe : Society for Consumer Psychology, c2009Online access: Click to View Availability: No items available.

Neuromarketing : modelle und Anwendungen in der marketingpraxis / Juliane Lange.

by Lange, Juliane [author.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Hamburg, [Germany] : Diplomica Verlag GmbH, 2014Copyright date: 2014Online access: Click to View Availability: No items available.

Consumer research : introspective essays on the study of consumption / Morris B. Holbrook.

by Holbrook, Morris B [author.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Thousand Oaks : Sage Publications, [1995]Copyright date: 1995Online access: Click to View Availability: No items available.

Consumer research : introspective essays on the study of consumption / Morris B. Holbrook.

by Holbrook, Morris B [author.].

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Thousand Oaks : Sage Publications, [1995]Copyright date: 1995Online access: Click to View Availability: No items available.

Sales promotion decision making : concepts, principles, and practice / Steve Ogden-Barnes and Stella Minahan.

by Ogden-Barnes, Steve [author.] | Minahan, Stella [author.].

Series: Marketing strategy collectionEdition: First edition.Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015Online access: Click to View Availability: No items available.

Sales promotion decision making : concepts, principles, and practice / Steve Ogden-Barnes and Stella Minahan.

by Ogden-Barnes, Steve [author.] | Minahan, Stella [author.].

Series: Marketing strategy collectionEdition: First edition.Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015Online access: Click to View Availability: No items available.

The Huawei story / Tian Tao with Wu Chunbo.

by Tao, Tian [author.] | Chunbo, Wu [author.].

Material type: Text Text; Format: available online remote; Nature of contents: biography; Literary form: Not fiction Publisher: Thousand Oaks : SAGE Publications India Pvt. Limited, 2015Online access: Click to View Availability: No items available.

The Huawei story / Tian Tao with Wu Chunbo.

by Tao, Tian [author.] | Chunbo, Wu [author.].

Material type: Text Text; Format: available online remote; Nature of contents: biography; Literary form: Not fiction Publisher: Thousand Oaks : SAGE Publications India Pvt. Limited, 2015Online access: Click to View Availability: No items available.

Bounded rational choice behaviour : applications in transport / edited by Soora Rasouli, Harry Timmermans.

by Rasouli, Soora [editor.] | Timmermans, H. J. P [editor.].

Edition: First edition.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Bingley, England : Emerald, 2015Copyright date: 2015Online access: Click to View Availability: No items available.

Bounded rational choice behaviour : applications in transport / edited by Soora Rasouli, Harry Timmermans.

by Rasouli, Soora [editor.] | Timmermans, H. J. P [editor.].

Edition: First edition.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Bingley, England : Emerald, 2015Copyright date: 2015Online access: Click to View Availability: No items available.

Store design and visual merchandising : creating store space that encourages buying / Claus Ebster and Marion Garaus.

by Ebster, Claus [author.] | Garaus, Marion [author.].

Series: Consumer behavior collectionEdition: Second edition.Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015Online access: Click to View Availability: No items available.

Store design and visual merchandising : creating store space that encourages buying / Claus Ebster and Marion Garaus.

by Ebster, Claus [author.] | Garaus, Marion [author.].

Series: Consumer behavior collectionEdition: Second edition.Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015Online access: Click to View Availability: No items available.

The healthy skeptic [electronic resource] : cutting through the hype about your health / Robert J. Davis.

by Davis, Robert J, 1963- | ProQuest (Firm).

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Berkeley : University of California Press, c2008Online access: Click to View Availability: No items available.

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